Welcome to Straight Edge Fitness! We are Matt and Dani, together we have almost a decade of sobriety. We have both been through rocky pasts with struggles and many hardships. We are lucky to be living recovered and full lives with a purpose of giving back to a community that we hold close to our hearts and share a history with.

We prioritize giving back to the community and donating to local hospitals and rehabs. We curate products that aim to not only raise awareness, but that will allow us to give back to places; like out Veteran T-Shirt gives back directly to the VA substance abuse treatment locations.

SEF is dedicated to empowering the sober community through fitness and wellness, while providing apparel that embodies strength, resilience and recovery. We hope to celebrate recovery and the journey that gets us to a full, healthy, and happy sober life.